Modern Sales Enablement

Our consultants are among the world’s foremost domain experts Sales Enablement.
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We define sales enablement by its connection to measurable business impact

Sales enablement serves critical revenue-generating roles in the business, supporting the people who are conducting important, customer-facing work. Supporting sellers to meet and exceed their metrics requires understanding their role, and getting them what they need, when they need it. 

By practicing role-based modern sales enablement, we create inspiring tools that help sellers close, and avoid the massive waste of creating generic, one-size-fits-all, decks and glossy re-purposed marketing materials that don’t get used. By enabling each role individually, businesses can more effectively measure success. 

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Specialties:
  • Sales enablement models, strategies, and measurement 
  • Role-specific onboarding and custom enablement 
  • Sales content development
  • Sales coaching and leadership 
  • Sales methodology enablement/implementation  
  • Product and service playbooks for sellers 

CEO Juliana Stancampiano has been in Sales Enablement since well before it ever had the title.  She is a founding member of the Sales Enablement Society formed in 2016 to evolve the practice of Sales Enablement and was the Board President from 2019-2022.

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